The Category Navigator provides automated internal confectionery insights by integrating NIQ data into a centralized reporting system. It enables deep analysis across categories, MW, brands, and sub-brands, with the ability to drill into...
The Executive Insights Dashboard delivers deep retailer-level visibility to enable targeted strategies for growth. It integrates AMPS (Assortment, Merchandising, Promotion, Shelving) analysis, shopper KPIs (Buyers, Buy Rate, Frequency, B...
The 1SRM Trade Architecture tool delivers a Pay-for-Performance (P4P) framework that standardizes base trade rates across Funded Planning Groups. It incorporates strategic importance, activity-based KPIs such as distribution and speed to...
The 1SRM Trade Promotion Diagnostics tool provides Excel-based analytical modules designed for promotion scenario optimization and guardrail development. It supports planning through tools such as Size of Prize, Depth & Frequency ana...
The 1SRM Pricing Diagnostics & Simulator is a self-service solution designed for price scenario planning and simulation. It integrates Nielsen, Kroger POS, and Mars Financials into a unified dataset to deliver advanced diagnostics su...
The AI Activation Tracker is a data-driven solution that enables organizations to monitor, evaluate, and report the adoption and maturity of AI initiatives across business processes. By integrating multiple datasets into a centralized vi...
Digital application built for Seasonal Portfolio Planning across all 4 seasons and NSG. The application provides a user friendly interface to plan Seasonal TDUs, UPCs and corresponding parameters and packaging components, with cross-func...
Aurora Performance Dashboard is an analytics and reporting application built for Mars Snacking's Seasonal portfolio planning process. It sits downstream of the Aurora Seasonal Portfolio Planning system and Kinaxis BW Pool data, presentin...
Assortment management system that includes several separate applications that interact with one another
The Command Center - Control provides a consolidated visualization of key Command Center KPIs in a single snapshot. It serves as the central navigation hub, offering quick access to linked dashboards such as Category Navigator and Daily ...
DCOM Scorecard consolidates digital and financial data into one platform, enabling accurate, timely P&L insights and trend analysis.
The Daily Business Positions (DBP) dashboard delivers daily insights on shipments against the period call across channels and brands, empowering the NALT, Finance and Sales teams to identify opportunities areas and take informed action. ...
The Forecast Innovation Tool improves forecasting accuracy for future innovations over a three-year horizon. It provides consumption and shipment-level forecasting, automated reporting, and a single source of truth for innovation perform...
Pay Point Optimizer 2.0 delivers data-driven checkout design recommendations, driving incremental sales and strategic planning for transaction zones.
Enable DCOM financial growth and performance by pinpointing key PDS opportunities across Assortment , Navigation , Search and Content levers to enhance visibility and conversion
This onboarding and digital welcome tool is designed for Mars associates to facilitate a smooth integration into the company. It provides essential information, resources, and interactive features to enhance the new hire experience and a...
The SCOPE (Selling and Coaching to Optimize Performance and Efficiency) 2025 App provides leaders with real-time visibility into the quality of manager associate interactions across field teams. It enables standardized auditing and perfo...
Shopper Marketing Navigator provides tactical recommendations to maximize brand and customer profitability across consumer promotions and shopper marketing. It offers vendor-level insights by tactic, evaluates promotional performance, an...
Assortment management system that includes several separate applications that interact with one another
