← Back
Generate stock image with only these words "1SRM Trade Architecture" ..Add a background which is plain and simple and gradient
Digital App

1SRM Trade Architecture

1SRM Trade Architecture

The 1SRM Trade Architecture tool delivers a Pay-for-Performance (P4P) framework that standardizes base trade rates across Funded Planning Groups. It incorporates strategic importance, activity-based KPIs such as distribution and speed to market, and outcome-based KPIs including retailer CAGR, profitable growth, and competitive performance. The tool supports transparent, data-based trade allocation.

Link to Product
Don’t have access? Click here to request it.
View full details
Function:SRM/ RGM
Contact:Livia Zhang
Business Owner:Michelle Bengyak
Refresh Frequency:Subject to the report
Year of Release:2020
Frontend Support:ODDA
Backend Support:ODDA

Key Questions Answered

Everything users usually ask, covered here.

  • How should trade funds be allocated across retailers or planning groups?
  • Which activities drive the strongest performance improvements?
  • What is the expected ROI of trade investments by retailer or channel?
  • How does performance compare against P4P thresholds and strategic objectives?

You May Also Like

Function
  • Function
  • Contact
  • Business Owner
  • Product Type